Compelling, relatable copy that turns heads, drives action and boosts your profits
Bolster your business by hiring a copywriter to stand out from the crowd
Hi, I’m Sandra, an Australian web copywriter
As a teacher, I know the importance of engaging your audience, speaking clearly, and understanding that influence begins with storytelling and connection. As a web copywriter, I use my gifts to spark interest through stories, saying things simply, and writing persuasive copy that will get you noticed, be heard, and attract people who trust and respect you.
Friendly and Affordable Freelance Copywriter
I love working with businesses of all sizes. I will work with you to get your desired results within your timeframe and budget.
I specialise in creating compelling SEO-friendly web copy that connects you with your ideal customer.
We’re the right fit if you:
- Don’t like cutting corners and want to do things properly
- Like collaborating and getting a job done right
- Are looking for an honest and down-to-earth copywriter who gets right to the point
- Want structured, straight-talking copy that informs and entices your customers without the ick of dodgy marketing websites
- Want an UX and SEO-optimised website that Google loves
Need words to help you stand out, build authority, and attract dream clients?
Illuminate your business with copy that uses tried and tested formulas and techniques designed to make you stand out and sell more.
Show your expertise as an industry leader with focused brand and content messaging.
Position yourself as the solution to your client’s pain points that they have been looking for, with copy that speaks directly to their needs and dreams.
Make your copy work for you
Writing words that sell is difficult, time consuming and frustrating if you aren’t much of a writer. And things only get harder when you add search engines and SEO to the mix. With the increasing use of AI, it is harder to break through the white noise of the digital landscape.
But with a professional UX-informed copywriter on your side, you can save yourself time, effort, and frustration while getting better results.
Invest in your future. Hire a professional copywriter today!
My Services
Website Copy
Engaging SEO copy that resonates with your ideal customer. Elevate your business above the competition with well-crafted, on-brand copy in your unique tone of voice.
Email Copy
Email copy that hits the sweet spot. Build your mailing list with an attractive lead magnet—engaging emails to your subscribers, raising your brand and message.
Blogs
Engage and inform your customers, build brand trust and authority in your industry with well-crafted Google-friendly articles that showcase your expertise.
Sales Page Copywriting
Convert your audience into paying customers with a sales page that flows, takes the ick out of selling and speaks directly to your audience using your voice to sell more.
Tone of Voice Guide
Develop your voice in a comprehensive guide that ensures consistent messaging across all platforms, no matter the size of your business.
Website Audit
Get honest and actionable feedback on your current website, with tips to improve and transform your site so that it attracts clients and sells more.
Some Client Love
I approached Sandra because I had been given her name as someone who provides thorough and professional copywriting services. I was very unsure of what I actually needed, and she was easily able to guide me through the best way to convey my thoughts and services for making a website. She is clearly very experienced in this field, and I would recommend her to anyone in the market for this type of service. 10/10!
We approached Sandra after a web designer recommended her. We found the process very easy and seamless with a few emails after our consult meeting via mobile. We would recommend Sandra to anyone who is looking at web design copywriting, which is the project we used her for and we will use her again in the future. Thank you Sandra, we are very happy with the service and results we received.
We highly recommend local copywriter Sandra Randall.
It is totally worth contacting Sandra if you are looking for website content or help with your business marketing. In working with Sandra on a few websites recently, I have been impressed with her ability to understand a wide range of local businesses’ products and services and communicate using the perfect business tone for that business.
Download ‘THE ULTIMATE WEBSITE CHECKLIST’
Check out your free checklist and learn what you should do before, during and after building a website.
Included is some handy SEO and UX tips too!
Check Out My Latest Blog Posts
How a Copywriter Can Help Businesses Grow Even in a Cost of Living Crisis
Photo by Carlos Muza on UnsplashIn a cost of living crisis, businesses face more price-sensitive, cautious and sceptical customers. A business owner’s instinct is to cut costs and buckle down until the crisis passes. But there is something you can do. Work with a...
Lead Magnets – Why You Need One and How to Use Them Effectively
Learn what lead magnets work best and how to create value-packed ones that will attract new leads to grow your email list.What are Lead Magnets?A lead magnet is a free resource that attracts potential customers to sign up for your email list to become paying customers...
7 Mistakes Small Business Owners Make When Writing Their Own Copy
Learn how to avoid the pitfalls of bad writing and attract more customers with great copywriting.As a small business owner, you have a lot going on. You wear many hats and time is at a premium. You do your own marketing and writing to save money because that’s what...
